Customer Experience – Audit special

Customer Experience Audit SPECIAL

We are experts in understanding what drives and influences customers and which factors ultimately shapes their experience.

We can conduct an audit of your total customer experience. (see below)

The Audit normally costs $1199 but for bookings taken this month, we are offering the special price of $799 (that’s a 33% discount).

The total customer experience

Customers after visiting a winery or brewery don’t come away with a view of that experience based upon only one aspect. They come away with a view based upon all aspects, starting from how easy was it to find, was it well signposted, was it easy to park in the car park, was the car park muddy and did their shoes got dirty, what did the outside of the building look like, are there signs on where to go, where are the toilets – were they clean? and all of this before they have even stepped into the cellar door or restaurant. If you want repeat business, then the total winery experience has to be taken into consideration because that is what your customers do.

 

The audit will examine the following key main areas;

  • Web presence
  • Approach – winery signage and directions
  • External presentation
  • Internal presentation
  • Ambience
  • Service & Staff
  • Retail execution
  • Other retail opportunities
  • Post-purchase dissonance
  • General overall experience

We observe and assess the key constituent parts of the customer experience from the customers’ viewpoint to build a detailed picture of your customer experience and consequently, what your customers will be saying to each other after they leave your brewery or winery.

Once the audit is completed, we will provide you with a detailed report of our findings, highlighting any areas that we believe could be improved. After that, we can either work with you in an advisory/ training capacity or you can undertake any improvements yourself.

The Audit normally costs $1199 but for bookings taken this month, we are offering the special price of $799 (that’s a 33% discount).

The choice is yours.
Call Mark directly on 0481 854 516

Mark Dethick M.Ed, DMS, our business & behaviour analyst, has lectured in Consumer Behaviour for over 10 years, that along with his commercial experience means that he is in the perfect position to be able to carry out a comprehensive customer experience audit of your offering.